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OpenAI Updates ChatGPT Memory Feature to Deliver a More Personalized Experience

• Written by Andrea Miliani Former Tech News Expert
• Fact-Checked by Sarah Frazier Former Content Manager

OpenAI updated its chatbot’s memory feature this week. Sam Altman, the company’s CEO, announced the new feature on Thursday via the social media platform X, explaining that ChatGPT will now be able to reference previous conversations and offer a more personalized experience.

In a rush? Here are the quick facts:

• OpenAI has updated ChatGPT’s memory feature this week for a more personalized experience with users.
• The chatbot now has a dual memory system: saved memories and chat history.
• ChatGPT will be able to refer to previous conversations it had with users.

Altman explained in a post that they are excited about the new memory feature as they are developing “AI systems that get to know you over your life,” and assured that it will make the chatbot more useful.

we have greatly improved memory in chatgpt–it can now reference all your past conversations! this is a surprisingly great feature imo, and it points at something we are excited about: ai systems that get to know you over your life, and become extremely useful and personalized. — Sam Altman (@sama) April 10, 2025

The new memory capabilities started rolling out for Pro users and will soon be available for Plus users as well, except for certain European countries at the moment—and users can opt out.

“ChatGPT can now remember helpful information between conversations, making its responses more relevant and personalized,” states the article shared by the company in the help section. “It can recall details and preferences you’ve shared and use them to tailor its responses.”

ChatGPT now has a dual memory system: saved memories and chat history. Users can request the chatbot to remember specific things for future references, such as considering that they are vegetarian and always provide vegetarian recipes, or consider past conversations—but it might not retain all details.

The company also encouraged users to chat more often with the chatbot and share more information, as the memory feature feeds from the details that customers type. “The more you use it, the more useful it becomes, and you’ll start to notice improvements over time.”

For topics or conversations users don’t want to register for, OpenAI recommends using the “Temporary Chat” feature.

Other AI companies have also made announcements this week. The new AI company Deep Cogito just released its first hybrid AI model , and Anthropic launched its new Max Plan for $100 and $200 subscriptions.

Image by Kindle Media, from Pexels

• Written by Kiara Fabbri Former Tech News Writer
• Fact-Checked by Sarah Frazier Former Content Manager

In a rush? Here are the quick facts:

• Tariffs are expected to cause customs delays and increase shipping and logistics costs.
• Over 100,000 Amazon sellers in Shenzhen generate $35.3 billion annually.
• Some sellers plan to shift focus to Europe, Canada, and Mexico instead.

“It’ll be very hard for anyone to survive in the U.S. market […] So for all of us in the cross-border e-commerce business today, this is truly an unprecedented blow.” she added.

The cross-border e-commerce sector in Shenzhen produced $35.3 billion worth of sales during the previous year. Shein and Temu receive their manufacturing support from China, said Reuters.

But the steep U.S. tariffs are now threatening that model. “For us and anyone else, you can’t rely on the U.S. market, that’s quite clear,” said Dave Fong, who sells products like school bags and Bluetooth speakers, as reported by Reuters.

He said he already increased prices by up to 30% in the U.S. and is cutting back on ads and inventory. “We have to reduce investment, and put more resources into regions like Europe, Canada, Mexico and the rest of the world,” he added, as reported by Reuters.

“I don’t see a scenario, if things don’t change, that serving the U.S. from China is viable any more and manufacturing that serves the U.S. will have to be transferred to other countries like Vietnam, or Mexico,” Miller said, as reported by Reuters.